Recently we read about the ban on palm oil products in the Iceland store chain which is based in the UK. That will be fully implemented by the end of 2018. And the move has begun. It is claimed by Richard Walker, the head of Iceland, that he is now halfway there.
He is the son of the founder, Sir Malcolm Walker of Yorkshire, who had started the first shop in 1970, and has expanded the business to over 800 shops in the UK and is venturing into several countries in Europe.
Although its market share in the UK is still only about 2.5%, it is getting more than its fair share of publicity, including appearances on television and eye-catching stunts.
Richard Walker, 37, who is likely to take over from his father, is in the forefront of conservation movements. He has banned the use of plastic bags for customers in his stores.