Even More Appertising
Grace Lim | 05 Jan 2018 00:30
The restaurant now sports a new, brighter look

Mention the name “Delicious” and heart-warming, tasty food comes to mind. Established nearly 10 years ago, the existing outlets in Bangsar Village II, 1 Utama Shopping Centre and St Mary’s Place have undergone a transformation after being acquired by Envictus Group at the end of 2016. Envictus also owns Texas Chicken and San Francisco Coffee.

Tan San Hui, who has been with the Envictus Group for over a year as the marketing and communications representative of Delicious, is at the helm of the revamp. After months of work and fine-tuning the details, Delicious launched its Grand Café concept last month, affecting all of its outlets, with the Bangsar Village II outpost selected as the flagship restaurant.

“The concept is comfort meets chic and hip. The Grand Café concept basically embodies our vision to create a comfortable environment where people can come together to share stories and moments, as well as enjoy good food in a fine epicurean atmosphere,” Tan elaborates.

“Bangsar Village II was chosen as the flagship store as it was at the top of the minds of most of our customers; this is the most recognisable address being one of the first to open when the brand started. It’s also our largest outlet at nearly 5,000 sq ft, and is able to accommodate a pizza section as well as a separate bar area.”