Outlet mall with a difference
Sonia Ramachandran | 05 Jan 2018 00:30
An artist’s impression of an aerial view of Silverlakes Brand Village

Though there are concerns of an oversupply of shopping malls, the operator behind Silverlakes Brand Village in Kinta Valley, Ipoh, is not in the least perturbed.

Its confidence stems from many factors, including the mall’s strategic and scenic location opposite an Electric Train Service (ETS) station and facing a lake dotted with raintrees as well as its identity as an outlet mall.

In fact, Silverlakes Brand Village has roped in shopping centre specialists McArthur + Company to be involved in its conception, planning and leasing.

McArthur + Company development advisory consultant Arjuna Indralingam tells FocusM the project will be built by Silverland Capital Sdn Bhd, in partnership with Tourism Malaysia and the Perak state government which has identified it as a key official tourism transformation project.