Xiaomi partners with Tourism Malaysia for VM2020 campaign

PUTRAJAYA: Malaysia Tourism Promotion Board (Tourism Malaysia) has partnered with China-based consumer electronics maker Xiaomi to promote the Visit Malaysia 2020 (VM2020) campaign.

According to a statement released by Xiaomi today, through the partnership, Tourism Malaysia and Xiaomi would jointly produce impressive photography shots of several scenic spots in Malaysia through Xiaomi’s latest smartphone Mi Note 10.

Xiaomi said a three-minute promotional video, featuring Malaysia’s world-renowned natural and architectural wonders as well as hidden gems, was also produced for the VM2020 campaign.

The video is now available on Xiaomi’s official social media platforms, including Xiaomi Malaysia’s Facebook page and YouTube channel as well as Xiaomi’s official account in popular Chinese social media platform Sina weibo.

Xiaomi said the partnership was announced at an official joint collaboration ceremony between Xiaomi Malaysia and Tourism Malaysia, which was officiated by Tourism Malaysia director-general Datuk Musa Yusuf here today. – Jan 10, 2020 Bernama

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