FORMER mathematics teacher-turned-digital creator Mohd Fadli Salleh has seemingly made a timely call to JAKIM (Department of Islamic Development Malaysia) to re-visit the halal colour scheme proposal mooted by the Malaysian Muslim Consumers’ Association (PPIM) some years back.
His call comes in the wake of widespread confusion stemming from JAKIM’s revocation of the halal certification of a coffee manufacturer and a biscuit processing factory in Melaka after authorities found they were using brushes believed to contain pig bristles to clean equipment.
The confusion was compounded by the fact that JAKIM abstained from naming the factory, thus resulting in speculation which eventually led to Sin Sing Coffee having to publicly deny claims over social media that its halal certificate was revoked over the alleged use of pig bristle brushes.
Sin Sing Coffee has denied claims that its halal certificate was revoked over the alleged use of pig bristle brushes, which circulated on social media.
The company said the images and information circulating online are unrelated to its operations and do not reflect its… https://t.co/WX2dMs1n4B pic.twitter.com/l75ll0yJEt
— BFM News (@NewsBFM) April 2, 2026
“Many support this (colour scheme) method as it makes it easier for them to identify food and beverage products that are truly Muslim,” penned the Fadli who left the teaching profession in end-February 2024 after a 14-year stint following disciplinary action for openly criticising the national teaching standards.
“Understandably, they (non-Muslim businesses) tend to use Islamic brands to attract Muslim customers. For example, Cap Masjid, Pau Ahmad, Kopi Cikgu and so on.
“We think the products are Muslim-owned but apparently they aren’t. To make it easier for the rakyat to make the right choice, I really hope JAKIM introduce such color scheme for its halal logo.”
In essence, the tri-colour scheme of green, orange and red would symbolise businesses owned 100% by Muslims, joint venture between Muslims and non-Muslims, and that which are 100%-owned by non-Muslims respectively.
Recall that JAKIM had shot down the idea mooted by PPIM in November 2023 to have colour-coded halal logos as “unnecessary”.
“A single halal logo provides clarity, convenience and uniformity among Muslim and non-Muslim consumers and businesses, so there is no need for multiple, colour-coded ones,” its spokesman reportedly told theSun in a statement.
Interestingly, Fadli’s call to re-visit PPIM’s halal colour code proposal came at a time when confusion was rife over the pig bristle brush controversy with Main Market-listed Hup Seng Industries Bhd’s infamous Ping Pong brand cream crackers being wrongly named as one of the products.
“Hup Seng’s Ping Pong brand biscuit range still have an active halal certificate and there is no issue with them,” clarified the Pasir Putih, Kelantan-hailed Fadli.
“The one that uses the b@b1 brush is from another factory, namely Tian Hup Seng. Different factory, different products. Halal certification for all their 43 products have since been revoked.”
Recall that social activist and lawyer Siti Kasim has hit out at PPIM’s halal colour scheme proposal as “outrightly discriminatory” when it was first mooted two years back.
“PPIM is pure trash. He’s (PPIM president Datuk Nadzim Johan) playing the racist card. Halal is halal. Doesn’t matter the source or who made it. I’m sick of these racists,” berated Siti Kassim in a Facebook post back then. – April 6, 2026
