CHEETAH launches Safari-themed Spring/Summer 2023 collection

HOME-GROWN sports and casual wear apparel brand CHEETAH has announced the release of its new Spring/Summer 2023 collection which is inspired by the majestic grandeur of the Safari.

Designed by the renowned Malaysian fashion designer and CHEETAH’s creative director Datuk  Jovian Mandagie, the collection features an extensive range of men’s, ladies’ and children’s wear. 

“The collection is a celebration of the timeless elegance and raw power of the African wilderness. The Safari has always been a source of fascination and inspiration to me,” commented Jovian on the new CHEETAH collection.

“With this collection, I wanted to capture the essence of the Safari – its rugged landscape, its exotic wildlife, the raw beauty and the untamed spirit of adventure that it embodies.”


Featuring a blend of earthy tones, bold patterns and rugged textures, the Spring/Summer 2023 collection offers something for everyone. From casual daywear to fashionable pieces, each piece is designed to reflect the natural beauty and richness of the safari. 

The new collection is set to be unveiled at a private viewing session with members of the media, key opinion leaders and celebrities at our flagship store at 1 Utama Shopping Centre.

Moreover, this exclusive preview is an opportunity for fashion insiders to get the first glimpse of the stunning new designs and appreciate the intricate craftsmanship that went into creating them. 

The collection is particularly timely as it coincides with the upcoming Raya festivities, providing an opportunity for customers to add a touch of Safari-inspired glamour to their celebration wardrobe. The collection includes dresses, shirts, pants, skirts and more. All designed with the latest trends in mind. 

The Spring/Summer 2023 collection is now available in the CHEETAH Flagship Store at 1 Utama Shopping Centre, major departmental stores and online at — March 30, 2023

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