DOMINANT home-grown sports and casual wear designer and retailer Cheetah Holdings Bhd has once again collaborated with American film producer and distributor Warner Bros in bringing back the highly anticipated Cheetah X Harry Potter Collection.
This continued partnership reflects Cheetah’s commitment to offering unique, immersive experiences for its customers by combining elements inspired by the beloved Harry Potter movie with creative fashion innovations.
The enchanting collection allows fans of all ages to showcase their love for Harry Potter through exclusive designs inspired by Hogwarts houses, beloved characters and famous spells.
“We are thrilled to continue our collaboration with Warner Bros to bring the magic of Harry Potter back to our customers,” commented Cheetah’s executive director Roy Ho Yew Kee.
“The overwhelming response to our first collection motivated us to create even more enchanting options this time around. We take pride in delivering high-quality, affordable designs that allow fans to connect with the wizarding world.”
The Harry Potter X Cheetah Collection launch has gone beyond fashion in that it has offered immersive fan experiences at 1 Utama Shopping Centre.
Running until Nov 3, the event features interactive booth activities and the magical Quidditch Quest along with opportunities to win thrilling prizes. Customers who spend RM150 and above will receive exclusive Harry Potter-themed gifts that will further enhance their shopping experience.
Additionally, Cheetah will host a Fan Gathering Event tomorrow (Oct 31) from 4pm to 7pm where shoppers can enjoy a 10% storewide discount on all Harry Potter collection items. Trivia sessions at half-hourly intervals will offer participants the chance to win exclusive Harry Potter-themed prizes.
The event is supported by partners such as Lamy, Moleskine, Pustaka, Spin Master and Golden Screen Cinemas (GSC) with each showcasing their own Harry Potter-themed merchandise and exclusive collectibles for fans.
The magical launch event will conclude on Sunday (Nov 3) after which the Harry Potter X Cheetah Collection will continue to be available at Cheetah’s flagship store, online platforms and selected departmental stores.
At the close of today’s (Oct 30) mid-day trading, Cheetah was down 0.5 sen or 4.55% to 10.5 sen with 261,100 shares traded, thus valuing the company at RM51 mil. – Oct 30, 2024
