KUCHING-BASED property developer Ibraco Bhd has marked a major milestone in its national expansion to West Malaysia via NewUrban @ PJ South – a modern, green-certified residential development in Klang Valley that reflects the group’s commitment to sustainable living and attainable homeownership.
The project boasting a a gross development value (GDV) of RM529 mil features 922 serviced apartment units housed within two 36-storey blocks on a 6.02-acre parcel.
Offering unit sizes from 550 sq ft to 1,000 sq ft, NewUrban @ PJ South caters to young families, professionals and first-time buyers seeking practical, well-designed urban homes.
Launched in 2024, the project has progressed steadily from blueprint to reality, achieving healthy take-up and consistent construction milestones.
More than a development, it represents progress and inclusivity, creating opportunities for Malaysians to own quality, well-connected homes.
“This Malaysia Day, we take pride in seeing the development progress steadily, reflecting our commitment to quality, affordability and sustainability,” commented Ibraco’s group managing director Datuk Chew Chiaw Han.
“At Ibraco, we believe affordability should not come at the expense of sustainability. With NewUrban, we’re setting a benchmark by integrating liveability, green design and community well-being into one development.”
Convenience at fingertips
Strategically located before the New Pantai Expressway (NPE) toll plaza, NewUrban offers seamless access to major urban centres across Selangor.
Residents enjoy convenient connections to Bandar Sunway which is home to Sunway Pyramid, Sunway Lagoon, Sunway University and Sunway Medical Centre as well as access to Subang and Puchong.
NewUrban’s connectivity is further enhanced by proximity to 10 educational institutions within 5km, seven shopping malls within 8km and five hospitals within 10km, making it an address of both convenience and value.
Sustainability is central to NewUrban with multiple GreenRE-certified features that reduce energy use, promote well-being and enhance liveability. Most units are North-South oriented to minimise direct sunlight, keeping interiors naturally cooler.
Designed with connectivity and low-carbon mobility in mind, the development offers covered bicycle parking, electric vehicle charging stations, priority parking lots and easy access to nearby public transport.
Guided by an ISO 14001-certified architect, an environmental sustainability design (ESD) consultant and a GreenRE manager, the project applies sustainable building practices from planning to execution.
Adding to the value for both residents and neighbouring communities, Ibraco is also developing a public neighbourhood park adjacent to NewUrban and outside the project boundary.
Designed for community well-being, the park will feature a futsal court, pavilion with picnic tables, fitness stations, jogging track and reflexology park, thus offering a green recreational space for all to enjoy.
By aligning with Malaysia’s sustainability agenda and global environmental goals, NewUrban reinforces Ibraco’s ambition to expand responsibly across the nation, thus delivering homes that balance affordability, liveability and sustainability while building stronger communities.
At the close of today’s (Sept 29) trading, Ibraco was up 3 sen or 2.61% to RM1.18 with 31,200 shares traded, thus valuing the company at with RM644 mil. – Sept 29, 2025
