ICT Zone extends TechFin ecosystem to retail consumers through SewaJe refurbished laptop prog

ICT Zone Asia Bhd, an ACE Market-listed technology financing and ICT solutions outfit, is expanding its consumer-facing operations through SewaJe, a laptop rental programme offering Malaysians an affordable and flexible way to access computing devices without heavy upfront costs.

Showcased today at the SewaJe 11.11 Soft Launch and Media Event at Komputer Murah’s retail store in Ampang, Kuala Lumpur, the programme builds on ICT Zone’s track record in providing subscription-based technology solutions to government agencies and corporate clients by bringing a similar model to students, families, working adults and micro-businesses.

Through SewaJe, customers can rent selected professionally refurbished laptops starting from RM50/month with security deposits from RM200.

The programme also provides users the option to take ownership of their devices upon completing the 12-month rental period by fulfilling the applicable contract terms.

The initiative addresses a practical gap for households and small businesses: while reliable computers are essential for education, remote work and daily digital tasks, the upfront cash outlay required to purchase a laptop remains a hurdle for many budgets.

Beyond lowering entry costs, SewaJe forms an integral part of ICT Zone’s end-to-end ICT asset lifecycle model under which corporate devices recovered from initial leasing contracts are thoroughly inspected, refurbished and redeployed for a second productive lifecycle.

“Not everyone needs a brand-new, top-tier laptop and not everyone wants to spend a large sum upfront just to own one,” commented ICT Zone’s managing director and CEO Tommy Lim Kok Kwang.

Over the years, we’ve helped corporations and government agencies access hardware through structured financing and leasing arrangements.

With SewaJe, we’re applying that exact operational experience to the consumer market by giving Malaysians a practical, lower-cost option to get the computing tools they need.

ICT Zone Asia Bhd managing director and CEO Tommy Lim Kok Kwang

Quality product assurance

Over the past two decades, ICT Zone has scaled its TechFin business from conventional ICT hardware and software distribution into integrated technology financing, leasing and subscription services.

In FY2026, the TechFin segment contributed RM94.8 mil, accounting for approximately 50.7% of the group’s total revenue and reflecting the scale of its recurring, contract-based fleet management operations.

Offered through the group’s e-commerce and retail platform, KomputerMurah.my, SewaJe brings this institutional asset-management capability directly to individual consumers.

Every laptop under the programme undergoes strict hardware inspection, diagnostic testing, and preparation prior to delivery and comes backed by warranty and insurance coverage subject to the programme’s terms and conditions.

Practical usage

Depending on their needs at the end of the term, customers can either return the device or complete the 12-month arrangement to assume ownership.

SewaJe also advances ICT Zone’s circular-economy framework, which focuses on maximising the productive lifespan of commercial ICT hardware through structured recovery, refurbishment and redeployment.

Rather than treating every laptop returning from a corporate lease as obsolete, the group evaluates and reconditions suitable units to match the everyday computing needs of students and retail users.

“When a large company upgrades its IT fleet, this doesn’t mean the outgoing laptops have reached the end of their lifespan. Many of these commercial-grade machines are well-suited to serve students, families or smaller businesses for years to come,” envisages Lim.

“By managing hardware across more than one lifecycle, we get better value out of our technology assets while giving more Malaysians access to reliable laptops at a manageable monthly cost. This is a practical, commercially grounded way for the private sector to widen digital access.”

The SewaJe 11.11 soft launch is being held in conjunction with the Komputer Murah Open House running from Nov 10 to 14 at the Excella Business Park in Ampang, Kuala Lumpur.

At 4.25pm, ICT Zone was unchanged at 20.5 sen with 400,600 shares trade, thus valuing the company at RM163.1 mil. – Nov 11, 2026

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