A LOCAL vape consumer advocacy group has called on the government to correct consumers’ misperception on vaping, saying the misperception is preventing millions of smokers from making a potentially life-saving switch.
Malaysia Vapers Alliance (MVA) president Khairil Azizi Khairuddin said evidence has indicated that vaping poses 95% lower risks compared to smoking, but 74% of smokers worldwide believe that vaping is just as harmful or even more so.
“World Vape Day is a good platform to correct this misinformation and highlight its benefits especially in Malaysia. It is time to stop fighting less harmful alternatives. Instead, we should embrace it as an essential tool against smoking,” he said in a statement on Wednesday (May 29).
Khairil cited Sweden’s approach to harm reduction which offers a compelling study, noting that by endorsing less harmful nicotine products, the country is on the verge of becoming smoke-free.
He said the pragmatic approach adopted by Sweden should inspire global policies.
“However, the World Health Organisation (WHO) continues to oppose these products, exacerbating the smoking crisis. This approach is flawed and putting millions of lives at risk,” he stated.
“The belief that vaping is as harmful as smoking constitutes a public health emergency. Numerous studies, including those by Public Health England, have consistently shown that vaping is significantly less harmful.
“However, persistent misinformation keeps smokers from understanding their options.”

The group further urged the government to emulate the success of countries like Sweden and New Zealand, which have demonstrated that providing accurate information helps smokers make the switch to less harmful alternatives.
“This therefore reduces smoking prevalence in the country and improving smoking-related disease, saving lives,” Khairil added.
“It is important for the healthcare system to be well-informed on these and provide safer smoking cessation approach for smokers.” – May 29, 2024
Main pic credit: Neuroversiti