By William K.C. Kee
Designer Chris Choo expands his reach to the Klang Valley with his modern Peranakan-inspired masterpieces.
With his jewellery line, Chris Choo wants to showcase his Peranakan ancestry to the world. “After all, this is a unique culture which cannot be found anywhere else,” mused Choo, whose jewellery line is called Krizi.
Being half Peranakan, Choo has always appreciated the beauty of its heritage and culture.
“The Peranakans seem to have squeezed the best out of the Malay-Chinese-European culture and blended them into a unique identity,” said Penang-born Choo.
“In a way, it is the best representation of our multi-cultural society in Malaysia, all co-existing and living harmoniously together,” added the former St Xavier’s Institution student.
The initial idea for Krizi came to Choo as he created personalised accessories for friends using metal parts, such as hooks and screws.
“Being a graphic designer by profession, I always think out of the box and challenge myself to make the designs unique, interesting and practical,” explained Choo, 45.
Soon after, he found out about the Little Penang Street Market, which aims to promote local artisans and their handicrafts. So, he decided to try selling his accessories there.
Through time and experience, the designs evolved into a Peranakan-inspired jewellery line with intricate filigree, making it stand out from the other vendors.
In terms of material, Choo sources them locally, online and overseas whenever he travels. His pieces are mostly rhodium-plated on brass and all are assembled by hand. Choo peddles his wares at the weekend bazaar in Straits Quay, and enjoys a small but devoted following.
He has also expanded his reach to the Klang Valley; Choo will be featured at bazaars in Publika (Mar 18 to 22), 1 Mont Kiara (Mar 30 to April 5) and Publika (April 6 to 12).
The greatest job satisfaction for Choo is when he is able to assist customers in choosing the right jewellery to suit their outlook. “It is also very rewarding when I see them actually wearing my pieces and returning for more.”
He added: “I always try to create pieces that have a balance of traditional Peranakan elements with the practicality of modern jewellery. Apart from that, having a good relationship with customers is important.”
“My most memorable feedback is that a customer keeps getting compliments on how beautiful my pieces are when-ever she wears them.”
In time, Choo hopes to establish Krizi as “a brand name for modern Peranakan-inspired jewellery that is unique and affordable”.
On what makes him proud to be a Malaysian, Choo replied: “The country is a melting pot of rich cultures intertwined to form who we are today. We have created a country abundant in languages and celebrations, and able to experience each other’s culture and lifestyle.”
For more information, visit Krizi’s Facebook page.
