Tsutaya Books launches first Southeast Asian store in Pavilion Bukit Jalil

THE launch of Bukit Jalil Tsutaya Books at Pavilion Bukit Jalil marks the first store in Southeast Asia for Japan’s largest bookstore chain.

Spanning 31,000 sq ft, the single-storey bookstore is home to over 240,000 specially-curated books, stationary and decorative goods.

“Celebrating the grand opening of Bukit Jalil Tsutaya Books – the first Tsutaya Books in Southeast Asia and the fifth Tsutaya Books in the world outside of Japan – is a culmination of a long journey,” said Premier Style Trading Sdn Bhd director Gan Vi King at the ribbon-cutting ceremony on July 7.

“This year marks the 40th anniversary of the Look-East Policy and the 65th anniversary of Malaysian-Japanese bilateral relations, making the launch of Bukit Jalil Tsutaya Books even more significant.”

Meanwhile, Tsutaya Books Malaysia Sdn Bhd CEO Hideyuki Uemoto said that for over 39 years, Tsutaya Books’ vision has been to promote reading, writing and cultural awareness as tools to create and cultivate an enriched lifestyle.

“We selected Malaysia for our first Tsutaya Books store in Southeast Asia because of the country’s projected growth for the future and the population’s strong interest in lifestyle and culture,” he remarked.

“Pavilion Bukit Jalil is the ideal location for our first store due to the family-centric community within Bukit Jalil and its nearby catchment.”

Bukit Jalil Tsutaya Books showcases the largest children’s edutainment selection of any bookstore in Malaysia, with over 20,000 children’s books in English, Japanese, Bahasa Melayu, Traditional and Simplified Chinese.

Anchoring this section is the golden verdant glow of the treehouse-inspired Learning Room – where children can sit and have their parents read books to them or play with toys to encourage cognitive development, as well as bonding.

 

Further catering to the community is the bookstore’s in-house café – modelled after the popular and common ‘share lounge’ in Japan, where guests can pull up a chair to do work while sipping on freshly brewed coffee, Kyoto matcha and artisanal desserts like their signature Dorayaki and Fruit Parfait.

In conjunction with the launch, guests who spend RM500 and above in a single receipt will be gifted with a handcrafted paper-cutting artwork by Hans the Craftsman (while stocks last).

Those who spend RM100 and above can choose between a complimentary freshly brewed Americano or Homemade Lemonade from the bookstore’s in-house modern Japanese café (valid until 10th July).

Shoppers will also be treated to a collectible bookmark designed by featured local artist of the month, Humana, with every book purchase.

The bookstore is also rewarding customers with a limited-edition eco-friendly Bukit Jalil Tsutaya Books tote bag with any book purchase.

Bukit Jalil Tsutaya Books is located at Lot 2.89.00, Level 2 (Orange Zone), Pavilion Bukit Jalil and is open 10am to 10pm daily, Mondays to Sunday. – July 8, 2022

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