AEON to unveil maiden AEON STYLE Supermarket to deliver modern, convenient shopping experience

AEON Co (M) Bhd is set to open its brand-new AEON STYLE Supermarket which boasts freshness, variety and convenient as its priorities at Setia EcoHill @ Semenyih come Dec 12.

This modern supermarket concept elevates the everyday shopping experience by offering high-quality products, diverse selections and an efficient layout that caters to the fast-paced lifestyles of today’s shoppers.

Customers can look forward to an exceptional fresh-food experience. The produce section showcases an expanded selection, including more than 30 stock keeping unit (SKU) or assortments of fresh tomatoes.

High quality Japanese fruits like strawberries, pears and apples are freshly air-flown to ensure peak taste and quality while vegetables from countries like Australia provide even greater diversity.

Seafood lovers will enjoy the availability of live prawns as well as a wide range of fresh fillet cuts including Atlantic Salmon, Fjord Trout and tuna. Adding to the excitement, seasonal highlights such as Atlantic King Crab and freshwater fish are also available.

For those who enjoy exploring international flavours, the supermarket features over 2,000 imported food items.

The Asian Food section, for instance, presents an extensive array of frozen products and everyday groceries from Japan, South Korea, Taiwan and China, hence allowing customers to conveniently bring home authentic tastes from across the region.

To enhance convenience, AEON STYLE Supermarket Setia EcoHill incorporates innovative retail technology, including smart trolleys, self-checkout (SCO) counters, an AI (artificial intelligence) weighing machine and an avocado scanner for a smoother, faster shopping journey.

Flexibility in delivery and pick-up is available through services such as FoodPanda and Click & Collect. A special pre-order feature will also be introduced to allow customers to reserve selected products and meals in advance for guaranteed freshness upon collection.

AEON Co (M) Bhd’s managing director Naoya Okada

“AEON STYLE Supermarket reflects our mission to modernise the retail experience while staying true to our core value of serving customers,” commented of AEON Co’s managing director Naoya Okada.

“This new concept will introduce a refreshed and elevated shopping experience for our customers.”

Added Okada: “Setia EcoHill will be an important addition to our network by reinforcing our presence in the Southern Klang Valley region. We’re confident that this new supermarket will attract shoppers and contribute to a vibrant retail environment.”

All in all, the opening of AEON STYLE Supermarket Setia EcoHill represents a significant step in AEON’s on-going transformation journey.

It underscores AEON’s wider strategy to innovate and refresh its retail formats, strengthening its position as a preferred destination for Malaysian shoppers.

More AEON STYLE Supermarket locations are planned in the coming years to bring added convenience and wider choices to various Malaysian communities.

At the close of today’s (Nov 25) market trading, AEON Co was down 2 sen or 1.8% to RM1.09 with 3.11 million shares traded, thus valuing the company at RM1.53 bil. – Nov 25, 2025

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